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ICAST 2020 Coverage


13 Fishing Refreshes Entire Fate Black Rod Lineup and Unveils New Fate V3 Series


Date: 7/14/20
Location: Virtual Event
Admission: Industry Only
Manufacturer: 13 Fishing
Reviewer: Zander

Introduction: 13 Fishing's popular Fate Black is getting a major refresh this season and marks a return to a more traditional stealthy black look and feel versus the bright green styling of the last generation. In addition to the refreshed Fate Black rods the company also launched a brand new line called the Fate V3, which features immediately identifiable white blanks and carbon grips.


The Fate Black rods are once again black, and make use of Japanese 30 Ton blanks


Fate favors the bold: The last generation Fate Black rods were anything but black, in fact they were such a bright green that it looked like anglers were wielding lightsabers with each cast. While some anglers liked the bold green styling it was definitely a polarizing color, but in the end achieved the goal of introducing the Fate Series to many more mainstream anglers. 


Evolve components including a soft touch ported reel seat are found on the casting rods


This season the Fate Series gets a complete makeover, and it is more than just a changing of blank colors.


Built on Japanese 30 Ton PVG30T blanks the new rods are designed to be lighter and crisper feeling, while maintaining the powerful tapers that the Fate series is known for.

The guides consist of Evolve stainless steel with alconite rings


The new rods make use of the company's own Evolve components including the soft touch ported reel seat to provide plenty of access to the blank and stainless steel alconite guides. For greater comfort the team decided to transition to high density Japanese EVA grips, versus cork in the current generation, and adds the Evolve Snaggle Tooth Hook keeper on casting models, and the snagless hook keeper on cranking models. 


A look at the clean looking new Fate Black spinning rod handle


The new Fate Black rods are available in a wide array of lengths and actions and retail for aggressive prices of only $79.99 to $94.99 depending on the model. With general casting rods and specific rods for cranking and fishing swimbaits 13 Fishing has the complete spectrum of bass applications covered. ICAST represents a hard launch for the series and the new Fate rods are available now at Tackle Warehouse.  


The Fate V3 rods are a new series that features upgraded components versus the Fate Black


More than one Fate: In a surprise move the company also introduced what looks like the polar opposite of the new Fate with the Fate V3 rods. These rods feature a white theme, like really white, as in a blizzard whiteout-white. Everything including the blank, grips, reel seat, and even the guide wraps is white on this rod. There are a few black highlights, and some black rear grips on some models, so you won't have zero-chance of finding your rod if you drop it in the snow. All kidding aside, these rods definitely do have a unique style that is edgy and will actually look pretty cool paired with many of the company's own black and white Concept reels.

The Fate V3 makes use of stainless steel guides with zirconia inserts


Performance-wise the Fate V3 is a step up from the new Fate Black and features a higher modulus 36 Ton Japanese blank. The components also are upgraded on the V3, including soft touch Air Foil carbon grips on many models (some like the Frog and Chat-R-Crank still use high density Japanese EVA), and tangle free stainless steel guides with zirconia inserts.


A look at the clean looking Fate V3 spinning rod


With the unique styling and upgraded features you might think there is a big delta in price between the Fate Black and Fate V3 but they are still aggressively priced at only $99 to $104.99, depending on model. Design on these rods is complete but they are just entering production this season so anglers will have to wait until Spring to sport one of the Fate V3 models.










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