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Event Article: 2009 ICAST Coverage

Ardent's Professional Denny Brauer Signature F-700 Flipping and Pitching Reel

Date: 7/16/09
Location: Orlando, Florida
Admission: Buyers & Press only
Manufacturer: Ardent
Reviewer: Team TackleTour

Introduction: Professional Bass angler Denny Brauer joins the team at Ardent Reels and reworks the F-500 resulting in the new F-700 Flip-N-Pitch reel designed to his specific requirements. We're on hand to catch a glimpse of this unique reel and discuss specifics at ICAST 2009.


Introducing the new Ardent F-700 technique specific reel

Denny Brauer Signature F-700 Flip-N-Pitch Reel: Made in the USA and designed by Denny Brauer, the new F-700 Flip-N-Pitch low profile technique specific reel is like no other. It's certainly a head turner and quite unlike anything we've seen before.


No moving line guide on the F-700


Looks and feels like the F-500 introduced last year


The Ardent F-700 is a redesigned and improved F-500 incorporating new features to increase performance and effectiveness for the techniques of flipping and pitching. New is a flipping switch that'll make letting line out easier when needed.


The F-700 is a Denny Brauer Signature reel


To give it more muscle on a short and stressful short hookset the F-700 will have a new heavier stainless steel handle and two additional ball bearings for an overall upgraded package of 7 bearings total. In addition the reel will have a hefty 22 pounds of drag force that's needed for those powerful, close encounter hooksets.


One new feature to the F-700 is a flipping switch


The new Denny Brauer F-700 Flip-N-Pitch reel will carry Ardent's 3-year warranty, which is two years above industry average. The reel will retail for $199.99 and will be available right after ICAST, this month.


Professional Angler Denny Brauer highlights the Ardent F-700 reel


Conclusion: In 2008 Ardent introduced one of the most unique reels on the market, plainly put the F-500 simply looked like no other reel out there. This reel's front end has no levelwind but just a guide to feed the line through. It's designed specifically for the bass fishing technique of flipping. The reel has an extremely narrow spool and thus no levelwind was needed. Well, this year at ICAST Ardent has introduced the Denny Brauer Signature F-700 Flip-N-Pitch reel which is specifically designed to Denny's specifications which include adding a flipping switch onto the reel. This is as application specific as it gets, and if your a flipping fanatic this reel is one you should be sure to check out.











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