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Denali's exotic
rod offerings now include Mark Tyler multi-purpose and Murphy jerkbait rods
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Date: |
7/20/11 |
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Location: |
Las
Vegas, NV |
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Admission: |
Buyers &
Press only |
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Manufacturer: |
Denali |
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Reviewer: |
Zander |
Introduction: Denali showcased a number of new rods at ICAST 2011,
and unlike many other rod brands the company's rods are instantly recognizable
with their exotic hardwood highlights. In addition to new models the company
also highlighted a slick new logo and branding on their blanks.
Denali's Jadewood rods feature use
of EVA split grips and exotic hardwood foregrips
Denali's rods look very high end with their exotic
stabilized hardwood highlights and yet many of their rods are surprisingly
affordable. The Jadewood rods for example retail for a very reasonable price of
only $89-$119 depending on length and model.
The rods feature a clean looking
blank complete with the company's sharp looking new logo
At the show Denali
introduced two new
Jadewood rods, the
first was a 7' MH
Shakey Head rod
($89) and the second
was the 7'6" XH
flipping stick
($119). Both rods
feature ergonomic
hard EVA split
grips, ringlock
guides with halide
ceramic rings. The
new rods are only a
month away from
delivery to retail
and both of these
application specific
sticks offer anglers
a quality
combination of
features and value.
A look at the split grip on a
Jadewood spinning rod
Denali also showed us new prototypes of their new
Signature Series rods. These new rods reside in the company's Rosewood series
and Denali has partnered up with Pro Anglers including Mark Tyler and Michael
Murphy to leverage their individual fishing strengths to create rods that
exhibit very specific attributes
The new Mark Tyler prototype is
just like other Rosewood rods and features Grade A Portuguese split grips...
Denali's two new
Mark Tyler offerings
are multi-purpose
7'4" rods, one is
rated medium heavy
and the other is
rated heavy, both
are casting rods.
Mark wanted a very
consistent rod
capable of adressing
a full range of
techniques,
different baits, and
varying lure
weights. These new
rods feature
hi-modulus BSTI-10
blanks and are
finished with exotic
Rosewood hardwood
foregrips. These
rods will retail for
$219 dollars each
and are also just a
few weeks away from
production.
...and exotic Rosewood foregrips
The new Murphy rods are designed for jerkbait and
topwater applications and come in a 6'8" length that is perfect for moving baits
and are available in both cast and spin models. Murphy designed these rods
to be fished lures in a downward motion without the rod dragging in the water
when fishing lures like jerkbaits and his signature IMA Flit.
The ALPS recessed ring design has
plenty of surface area for enhanced glue adhesion between the ring and guide,
resulting in excellent durability
The new rods are
designed to have
plenty of backbone
towards the base of
the rod and a soft
tip to better work
these lures and cast
far to cover plenty
of water with these
fast moving baits.
Like the Mark Tyler
rods the Murphy rods
also use the same
BSTI-10 blanks and
ALPS Light XN guides
which are
lightweight and
makes use of SS316
stainless steel for
superior strength
and corrosion
resistance. The new
Murphy rods retail
for $179 each, and
all Denali rods
comes backed with a
limited lifetime
warranty.
Mike Helton and Scott Estes show
us the newly refined Denali rod offering
Conclusion: The team at Denali has been
busy refining their line, creating a new logo and branding strategy that ties
their lines together beautifully, and working with Pro Anglers including legends
like Mark Tyler to create rods designed with specific applications in mind. A
lot of companies, big and small, can build rods but there are not many that can
do what Denali can... create a range of rods that not just feel good in hand but
are instantly recognizable and carry with them a very unique and somewhat exotic
"personality."
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