2008 ICAST Show - Las Vegas, NV
Berkley debuts Heavy Weights, HollowBelly, and Crazy Legs
Introduction: Walk up to the Berkley booth
and you are sure to see a plethora of new lures from the king of baits. This year the Berkley team
continues to build upon their popular Powerbait and Gulp! series baits and one
of their new plastics even won the "ICAST Best of Show" in the lure category.
Crazy Legs Jerk Shad:
Let's start with the "ICAST Best of Show" Lure at the 2008 ICAST. The Berkley Gulp! Alive! 5-inch
Crazy Legs Jerk Shad features a proven Jerk Shad body with a split tail design
that moves around in an erratic fashion that's designed to entice strikes.
the Gulp! Alive! Crazy Legs Jerk Shad
"It doesn’t matter if you’re fishing for prespawn
or schooling bass or saltwater fishing on any coast, there’s an application
where the Gulp! Alive! 5-inch Crazy Legs Jerk Shad will catch fish," said
Berkley bait developer Mark Sexton. "It has even more twitch and action because
of the added legs and it’s heavy enough to cast further and tough enough to
withstand drag-stripping strikes."
The Crazy Legs Jerk Shad would be bent if kept in
the original Gulp! Alive! bucket. The new and longer baits will be sold in the
new oval bucket which keeps bait shapes truer for better performance by allowing
them to suspend in the tubs. Plus, these baits are completely rechargeable: once
the bait has been used for a while, it can be placed back in the container to
soak up more fish-catching scent and flavor.
The split tail design goes crazy
as it moves through water
The new biodegradable Gulp! Alive! bait comes in
five colors including Black Shad, Chartreuse Pepper Neon, New Penny,
Pearl White, and Watermelon. A pint sized oval shaped container of the Crazy
Legs Jerk Shad will retail for $19.99.
Crazy Legs Grub: With
the introduction of the Crazy Legs Jerk Shad comes the Gulp! Alive! Crazy Legs
Grub. Tipping a jig with a Grub
continues to be an effective way to catch fish. But when the fish aren’t overly
and anglers are relying on reaction strikes to get fish to the boat, this
finesse presentation needs to be taken up a notch. The new Berkley® Gulp!®
Alive!™ 3-inch Crazy Legs Grub adds more action and movement to the proven Grub
design by adding a bent, split tail to the grub, giving fish one more reason to
Crazy Legs on a Grub
“In the summer especially, when the fish are
holding close to weeds, working the outside edge of a grass line with a
jig-and-Grub combo is a great way to catch walleye when you prefer to cast to
them,” said Berkley Pro Mark Martin. “The new Crazy Legs Grub increases the
amount of movement on the fall, which triggers reaction strikes from fish that
are using the weeds as an ambush point. If it makes it to the bottom, this bait
dances as the jig moves, giving it as much visual appeal as it has scent and
Great fished on a jighead or as a
Available in five fish-catching colors including
Black, Black Shad, Chartreuse, Pearl White and Smelt, the biodegradable Gulp!
Alive! 3-inch Crazy Legs Grub comes in wide-mouthed, re-sealable, plastic
containers that keep bait fresh and reusable for the next trip to the lake. With
an MSRP of $19.99 for pints and $35.99 for quarts, anglers have the advantage of
fishing with a grub that not only has more action but also Gulp! Alive! scent
and flavor technology built into every bait.
Gulp! Alive! Oval Buckets: The Berkley®
Gulp!® Alive!™ round buckets are a big hit and anglers find great fishing
success with the baits. But the demand for bigger baits in Gulp! Alive! has led
to the introduction of the new oval bucket. Measuring 8 inches long and 4 inches
wide, this new container provides the space needed to prevent crooked or bent
The Best Soft Lure of ICAST in the
new Oval Bucket
Included in the new bait shapes for Gulp! Alive!
are the 4-inch Craw (in 3 colors), 4-inch Goby (in 4 colors), 3-inch Nuclear
Nellie (in 4 colors), 4-inch Pogy (in 4 colors), 4 !-inch Slim Shaky Worm (in 3
colors), 5-inch Shaky Worm (in 4 colors), 5-inch Crazy Legs Jerk Shad (in 5
colors), 5- and 7-inch Jerk Shad (in 5 colors), 6-inch Floating Nightcrawler (in
3 colors), 6-inch Nightcrawler (in 3 colors) and the 6-inch Lizard (in 4
The oval bucket allows Berkley to
put larger baits into the Gulp! Alive! formula
Like original Gulp! Alive! round buckets, the new
oval bucket include not only the longer baits but enough Gulp! juice to fully
saturate the lures. The baits keep their intended shapes and the Gulp!
juice is 20% stronger than original Gulp!. Biodegradable Gulp! Alive! is water based.
And the new oval shaped container is re-sealable, stackable and keeps bait ready
for rigging. The MSRP for the new Gulp! Alive! pint-sized Oval Bucket is $19.99.
HollowBelly Pro Tube: Another addition to
the PowerBait® family that follows in the footsteps of the enormously popular
HollowBelly™ Swimbait, the new Berkley® PowerBait 4-inch HollowBelly Pro Tube
gives anglers a large tube bait designed for sight fishing, swimming and
flipping that is both durable and soft.
Introducing HollowBelly Pro Tube
The HollowBelly Pro Tube has the same feel as the
HollowBelly Swimbait, with a soft body that allows hooks to easily penetrate the
bait and stick in the mouth of bass. The large profile of this tube is more
easily detected by bass – even in shallow, stained water – plus it’s easy to
cast and flip with pinpoint accuracy. With PowerBait scent and flavor technology
built into each bait, fish hang on 18 times longer.
Ten exciting colors are available
Other features of the Pro Tube include 3-D eyes,
clear coat finish and new color introductions. The solid tip head is custom
designed for enhanced jig or Texas rigging. The HollowBelly Pro Tube is
available in 10 proven colors. A pack of 4 baits will retail for $8.95.
Heavy Weights: The Heavy Weights series
comes in two different flavors, a standard Heavy Weights Sinkworm and a Heavy
Weights Fat Sinkworm. Versatility is what the Berkley Heavy Weights SinkWorm is
all about. The weighted formula allows the bait to sink faster than conventional
weighted baits. The salted formula allows the Fat SinkWorm to slowly
sink with a fluttering action, causing more reactionary bites than other sinking
Heavy Weights Sinkworm and Fat
The Sinkworm and Fat Sinkworm both come in 10
exciting colors and will be available in three difference sizes, 4, 5, and 7
inches. Heavy Weights
are 125 percent more tear resistant and cast farther than similar baits and both
types will retail for $5.99 per pack.
Conclusion: There were plenty of new baits
worthy of mention at the Berkley booth at ICAST but for this article we chose
the ones that stood out the most. The Crazy Legs Jerk Shad and Crazy Legs Grub looked
great in the tank, exhibiting plenty of quality action. The new oval bucket is a
clever design and will better accommodate 8 inch long baits without bending. Berkley introduces a few more HollowBelly variants in other forms
such as the Pro Tube. These new tubes are more effective thanks to the HollowBelly design.
Finally, the Heavy Weights Sinkworm and Fat Sinkworm can be rigged any way you can think of, but extremely
deadly when fished weightless. Take a deep breath and step back, you will be
overwhelmed with the amount of quality baits Berkley has introduced this year, and
as they become available soon, anglers will have yet more choices in their