TT Interview: Pro Angler Aaron
Martens and DUO Head Masahiro Adachi Talk About the New Partnership
often say, arguably, that Aaron is among the best tournament anglers on the
Bassmaster tour. So it is really no surprise why he would grab the interest of
high profile Japanese Lure Company like DUO. Aaron is what we would call an
ďanalyst,Ē one who doesnít just fish in the traditional sense but studies fish
behavior and lure action for 30 years. (For example, I still remember at first
thinking he was kidding one time over dinner when he told me that to investigate
the fish holding structure under the boat he stripped down, put on his
snorkeling gear and went for a swim, thatís serious dedication.) On the design
and manufacturing side Mr. Adachi, the driving force behind DUO, is also well
respected for his many years as a detail oriented lure designer. ďIt makes
complete sense any professional angler would garner the opportunity to work with
such enriched mastery,Ē said David Swendseid, US Manager and R&D Specialist of
DUO International. We had the opportunity this week to sit down with Aaron
Martens and Mr. Adachi of DUO to learn more about their new multi-year
partnership together. Aaron, aka the ďHog Snatcher,Ē was noticeably excited
about his opportunity.
Pro Angler Aaron Martens always
seems to compete successfully at the highest levels
Congratulations Aaron on your new endorsement with DUO International! We
appreciate the time to sit down and learn more about it as well as hope that you
can tell us more about what we can expect to see come out of this partnership.
Thanks. Itís cool. Iím really excited! The whole team is already hard working,
experienced and has tremendous insight.
TT: And also
congratulations to you Mr. Adachi.
Thank you. It is my pleasure. I am most excited for DUO and the Realis brand
and of course Aaron!
Legendary lure designer Mr. Adachi
and his lineup of DUO lures
TT: So letís
start at the beginning, what is the first thing youíve been thinking about since
signing with DUO?
Itís been nice, the whole transition. I just canít wait to get started on
looking at how we contribute to the industry. You guys already know the work
this company is capable of, including the existing Realis lures which are really
play makers. The next set of lures to be released from DUO are also very cool
but you will have to wait and see what we have coming. I can tell you that I was
very eager to get started so we have wasted no time.
DUO baits are known for their
design, quality, and consistency
knowing you probably could have partnered with a number of different lure
companies, what made you gravitate towards working with DUO specifically?
It was a couple of things. I really liked how much thought goes into DUOís
product. Iíve known David Swendseid, DUOís US Manager, for over 20 years and I
have wanted to collaborate with him for a long time. So itís cool that this
opportunity came up. I have also been impressed with DUO innovation and quality
as I have seen the brand evolve over the years, and I have been fishing some of
the Realis line for quite a while as well. As you know, DUO always comes up
with their own designs and action, no copies. They also have a serious research
and development program, something that I feel has left the industry.
Mr. Adachi still creates
prototypes by hand
TT: DUO has
been making its own footprint in the industry, and moving forward what role for
you envision Aaron playing in your future lure development Mr. Adachi?
Yes, there has been wide acceptance in DUO. We are honored and understand this
is unique. Our contract with one of the most recognized and strongest pro
tournament anglers known, brings us into exciting times but it also talks about
how serious we are about our innovation. We will definitely be looking towards
his expertise to design and develop our future lures.
Since childhood I have always look at lures as a process of development.
Improving lures and creating lures has always been an interest of mine. Some
people think my interest is almost to detriment [Laughing]. I will be working
with Mr. Adachi on creating lures that will help tournament anglers therefore
helping all bass anglers.
Aaron's newest endeavor is a
partnership with DUO, and will be involved in the design of new baits
Mr. Adachi can you tell us more specifics about some of the new lure projects
Unfortunately, I cannot at this time. You already know we have begun the
Prometheus Project and Fang Ops, our exotic giant game fish line, and what I can
tell you is that Aaronís experience and desire will definitely be reflected in
some of our upcoming product line so that the US anglers will benefit from this
TT: Ok, letís turn our attention to employing DUO products today. Aaron what
products have you gravitated to since your introduction to DUO?
I was really impressed with their Jerkbait 120sp. Their lipless crank called
the Vibration 68 and 68 g-fix were some of the lures that I was already using
successfully before signing with DUO.
One of the baits that Aaron was
already using competitively prior to officially signing with DUO
youíve always been known for your finesse fishing but have you got on the
I actually used it quite a bit in 2015 and cashed checks with it. 2016 season
didnít set up as much. There is no doubt that the technique can be really
effective. As most know it helped 3 separate pros win in 2016 in the FLW ranks.
I donít know if people realize just how versatile the lures are.
I believe Spybaiting was able to show the ability of DUO. It helped serious bass
anglers, even tournament anglers, understand DUOís innovation. We have much
more to offer but we are grateful for the angler support of this technique and
forward we hope to hear more about upcoming the new projects as they unfold. Can
we assume you will on hand at the 2017 Classic, and any major plans at the
DUO will definitely be at the Bassmaster Classic Expo in support of Aaron
Martens and we hope that his success will continue.
The Bassmaster Elites has begun so I am extremely busy, but I have learned to
take it one tournament at a time! I am always excited for the Classic, as any
pro would be. My only plan right now is to fish as hard as I can under the
circumstances given. I think it will be good tournament.
Aaron and DUO will be on hand at
the upcoming Classic
TT: It probably
goes without saying but Mr. Adachi do you have any Bassmaster Classic favorites?
We only want Aaron to win [Laughing].
I hope I win but if it isnít meant to be then I would like to Gary Klein, or
Todd Faircloth win it.
TT: It should
be a great event. Thank you both for taking the time to sit down with us today
and again congratulations on joining forces together. We hope you both have an
excellent 2017 season and look forward to seeing the new products that come from
It is our honor. Thank you!